Sandi Beach
Sandra Beach
Creative Division Manager

I am an enthusiastic, self-motivated creative manager with over twelve years of award-winning graphic design experience. I have produced graphic design services nation-wide with a specialty in corporate identity, packaging, and print collateral and advertising. I have over ten years in web design and development experience for responsive websites and custom applications for a wide variety of clients. I currently manage a team of 9, consisting of designers, programmers, QA testers and help desk analysts at Courtland Consulting. In addition, I lead all communication, manage deliverables, timelines and budgets for all of the creative division clients. I enjoy meeting new challenges and using my top-notch organizational skills to deliver high-quality creative solutions.

Experience

March 2014 - Present

Creative Division Manager
Courtland Consulting
  • Manage the creative division team’s projects, timelines, budgets and deliverables
  • Lead a fun, open environment for creative division employees
  • Analyze the creative team’s processes, technologies, etc. and set goals for the team
  • Planning and implementation of any new processes
  • Lead team meetings, client meetings and handle escalated help desk issues
  • Review interviewee’s resumes, conduct employee screenings, phone and in
  • person interviews and current employee reviews
  • Assist in sales meetings and quote/proposal writing
  • Provide estimates and timelines for creative division projects
  • Research and evaluate new tools
  • Select and oversee outside vendors and contractors
  • Manage the workflow of projects from start to finish to ensure the client’s needs are met
  • Assign appropriate Developers/Programmers/Testers for each project
  • Review and critique graphic and web design projects for clients
  • Lead the development, quality control and implementation processes of websites for clients
  • Design and produce logo design, print design, signage and web design
  • Design responsive websites, mobile first design and custom mobile templates
  • Program websites using HTML, CSS,  and MySQL
  • Develop responsive websites using Bootstrap, K2, Zen tools, T3, as well as many other extensions
  • Program content management sites through Joomla, WordPress, Drupal, Concrete5, CWIS, Moodle, SharePoint, Google Sites and Weebly
  • Develop eCommerce, LMS and CRM websites
  • Design and work with programmers on custom PHP administrative sites to manage end-users, news, and events
  • Consult and implement search engine optimization and social media strategies for web clients
  • Author and maintain web content for customers and corporate company website
  • Develop and deliver custom training programs
  • Conduct training for clients
  • Oversee the production and delivery of web and/or printed solutions

 

Clients: Michigan eLibrary, Michigan Christmas Tree Association, C3 CNC, Symplicity, Belle Michigan, Nonprofit Good Practice Guide, Redstone Homes, Wayne Metro Community Action Agency, CBI Telecommunication, MCBAP, West Michigan Technology Association, Rochester Hills Public Library, City of Kalamazoo, Kalamazoo Department of Public Safety, Kalamazoo County Transit Authority, Friend of the Court Association, Morris Builders, Trurax,

July 2008 - March 2014

Lead Graphic and Web Designer/Developer
Courtland Consulting
  • Design and produce logo design, print design, signage, and web design
  • Design responsive websites, mobile first design and custom mobile templates
  • Program websites using HTML, CSS, PHP, ASP, Action Scripting and MySQL
  • Develop responsive websites using Bootstrap, K2, Zen tools, T3, as well as many other extensions
  • Program content management sites through Joomla, WordPress, Drupal, Concrete5, SharePoint, CWIS and Moodle
  • Develop eCommerce, LMS and CRM websites
  • Design and work with programmers on custom PHP administrative sites to manage end-users, news, and events
  • Consult and implement search engine optimization and social media strategies for web clients
  • Author and maintain web content for customers and corporate company website
  • Develop and deliver custom training programs
  • Conduct training for clients

Dec 2005 - July 2008

Volunteer Graphic and Web Designer/Developer
Ressurection Life Church
  • Successfully lead a team of 12 creative individuals from all professions to grow the church through marketing and advertising
  • Assist in the growth of the church through branding, marketing, and advertising (500 attendees in 2005 to 1,200 attendees in 2009)
  • Lead in the creation of the creative team, developed project processes, and recruited creative team members
  • Serve as a ministry liaison for over 15 ministries
  • Performed lead role in the brand design and production of print, identity, packaging, multimedia, web design and web applications
  • Managed press checks, art directed photos, supervised team design efforts
  • Maintained production schedules and budgets
  • Trained, supervised and provided art direction for junior designers
  • Managed multiple, concurrent projects in different stages
  • Consulted and created the church brand
  • Designed many weekly print promotions
  • Developed many ministries logos and print materials
  • Designed their first website

 

Clients: Resurrection Life Church, Various ministries of Resurrection Life Church, Rockford Child Care Learning Center

May 2004 - July 2008

Owner, Graphic and Web Designer/Developer
Stony Beach Studio
  • Designed and produced many designed pieces in the forms of logo design, print design, identity, signage, and web design
  • Designed and coded websites and multimedia presentations using HTML, CSS, WordPress, and Action Script
  • Managed multiple, concurrent projects in different stages, juggling short-turnaround jobs with longer, more complex projects
  • Maintained production schedules and budgets
  • Attended press checks and coordinated projects with outside vendors
  • Worked in all stages of the creative process
  • Collaborated with clients directly through each project

 

Clients: The Conquerors International Strength Team, Veinburg Studios and Stairworks, Lucky Girl Wedding, The Next Level Salon, DOZA, New Life Vision, Beach Productions, West Michigan Bombers and Rapid Home Loans

September 2000 - May 2004

Graphic Design Student
Ferris State University
  • Worked as a team leader designing apparel, billboards, and many printed pieces
  • Communicated with clients, photographers, and printers
  • Demonstrated ability to learn and use new technology

 

Clients: Fifth Third Bank and Ferris State University Architecture Program

Education

2004

BS, Visual Design and Web Media
Ferris State University

2002

AAS, Visual Communications
Ferris State University
Skills

Project Management, HTML, CSS, PHP, MySQL, Joomla, WordPress, Concrete5, Drupal, Moodle, CWIS, SharePoint, WHMCS, Google Sites, Weebly, Google Web Master Tools, eCommerce, Payment Gateways, Social Media APIs, Salesforce, Web Design, Web Development, Graphic Design, Logo Design, Responsive Design, Mobile First Design, User Experience Design, SEO, LMS, CRM, Web Analytics, CPanel, PHP MyAdmin, Web Hosting, Domain Registration, Technical Documentation, Help Desk Support, Custom Software, Project Management, Sales Presentations, Training Delivery, Dreamweaver, Photoshop, Illustrator, InDesign, QuarkXPress, MS Office, Flash, File Zilla

Honors/Achievements/Memberships
  • 1999 – Circle of Excellence – Fine Arts
  • 2001 – Resident Adviser, Ferris State University
  • 2001 – Sensitivity Training
  • 2001 – Cultural Diversity Training
  • 2000-2004 – Deans List, Ferris State University
  • 2002-2004 – AIGA Student Chapter
  • 2003 – AIGA SEEK Conference
  • 2004 – 2 Silver Addy Awards, Grand Rapids
  • 2009-present – AIGA Member
  • 2009-present ­– MI Creative Alliance
  • 2012 – MNA SuperConference
  • 2013 – Management Excellence V.I.P. Award, Courtland Consulting
  • 2013-present – West Michigan Technology Association Member
  • 2014 – Project Management Workshop
  • 2014 – MNA SuperConference
  • 2015 – MI Broadband Conference

Connect With Me

My Skills

Project Management
Responsive Web Design
Print Design
HTML/CSS
Joomla
WordPress
Concrete5
Drupal
PHP
Javascript
MySQL
Illustrator
Photoshop
InDesign